Services

LinkedIn Content Strategy

LinkedIn is one of Perplexity’s most-cited sources for B2B topics. A consistent, well-structured LinkedIn presence extends your AI footprint far beyond your website.

What It Is

Platform presence as an AI citation strategy.

Most B2B companies treat LinkedIn as a social media channel. We treat it as an AI citation channel — because that’s what it has become. When someone asks Perplexity about a B2B topic, LinkedIn posts and articles are frequently in the cited sources.

We build a consistent LinkedIn content cadence that establishes your company and founders as authoritative voices in your category. Consistent presence plus structured content plus topical depth equals AI citation.

What We Deliver

  • Monthly content calendar12–16 posts per month, planned and approved in advance.
  • Thought leadership articlesLong-form LinkedIn articles targeting the queries your buyers ask AI.
  • Engagement strategyGuidance on commenting, sharing, and building your presence beyond your own posts.
  • Founder voice developmentWe write in your voice. You review, approve, and publish.
  • Analytics trackingMonthly reach, impression, and engagement data to guide optimization.

Ready to build your LinkedIn presence?

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LinkedIn Content Strategy | Menlo IQ | Menlo IQ